Archive | March, 2011

31 Things I Learned @ SXSW

22 Mar

Click the image below to view “31 Things I Learned @ SXSW”31 Things I Learned @ SXSW

What Kind of Irish Are You?

17 Mar

St. Patty's Day

St. Patty's Day

St. Patty's Day

St. Patty's Day

St. Patty's Day

St. Patty's Day

St. Patty's DaySt. Patty's Day 

Whichever kind of Irish you are… Please think of this…

St. Patty's Day

Happy St. Patty’s Day!

Why in the World is an Accounting Firm Sending ME to SXSW?

11 Mar

Hey “It’s a Perfect World Subscribers”! Read my latest blog post on Kaufman, Rossin & Co.’s blog, See Beyond the Numbers, and find out why they’re sending me to SXSW!

SXSWAs you’re reading this, I’m hopping on a plane to Austin, Texas (this was written yesterday when I was literally on a plane. I’ve arrived safely to Austin!). Why? I’m attending the biggest, most innovative, tech-savvy, social media and interactive conference in the nation – South by Southwest (SXSW)!

You may have heard of SXSW, as it refers to one of the most popular music festivals in the country. I will be participating in the 5-day interactive and film portion. Each day of the interactive and film section is filled with media-rich content relating to technology, social media, metrics, mobile apps, web development, forecasting and much, much more! This information is presented via panelists, speakers, workshops, book readings, organized meet-ups and social gatherings. It’s actually an incredibly overwhelming process just to prepare for this social highlight of the year! Each day  has programs that run from 8am to well past midnight including the film premieres. Sessions for each day are organized by topics, time and location (Austin Convention Center and participating downtown hotels). But within each allotted time frame, attendees must choose from one of the 30 – 40 different presentations to attend – all very useful and interesting! See for yourself by clicking here to visit the SXSW schedule. The conference ends with the Interactive Awards which has been phrased as the “Grammy’s” of social media. After all, Twitter and Foursquare were launched at SXSW!

So you may be wondering… why in the world is an accounting firm attending SXSW? Shouldn’t Kaufman, Rossin & Co., one of the top CPA firms in the country, be participating in conferences relating to accounting, tax, audit, International Financial Reporting Standards (IFRS), etc?  While these conferences reap tremendous value for our accountants at Kaufman, Rossin, we also want to see beyond the numbers.  Our firm is dedicated to innovation and providing valuable resources for our clients, prospects and community.

One major way Kaufman, Rossin has embraced innovation is by hiring a full-time social media coordinator – me! The Firm recognizes the importance and value that an online reputation brings to our brand and its ability to strengthen relationships. Therefore, SXSW is the perfect opportunity to learn how to think outside the box and be fueled by the latest tech and social media trends.

I will be absorbing heaps of information within the next week, and I look forward to sharing it with all of you. Be sure to check back for a recap of my experience and some creative ways I’ll be documenting my trip!

Aubrey Swanson is the social media coordinator at Kaufman, Rossin’s Miami officeKaufman, Rossin & Co. is one of the top CPA firms in the country.  She can be reached at Connect with Aubrey on Linkedin. Follow Aubrey on Twitter.

Win $500 For Your Favorite Charity via Kaufman, Rossin!

8 Mar

UM Hyperion Council Jamaica ProjectYesterday, I wrote this post for Kaufman, Rossin & Co.’s blog, See Beyond The Numbers. I really hope you all take advantage of this great opportunity to raise money for the nonprofits you support in your community! All you have to do is upload a photo – it can’t get much simpler than that 🙂

Click here to read the blog post at See Beyond The Numbers or read below:

How do you support your community?

Show us and you could win a $500 donation to your favorite charity!

Here at Kaufman, Rossin & Co., we take pride in how involved our employees are in a variety of community organizations. Each week, our members are out in the community volunteering, fundraising and participating in and sponsoring local events.

In honor of our employees’ community efforts, we launched a Community Photo Contest on International Corporate Philanthropy Day, February 28th, on our Kaufman, Rossin & Co. Facebook Fan Page. We want to see how involved YOU are! Whether you’re feeding the homeless, cleaning beaches, running/walking a 5K or mentoring others, we want to see your community photos!

How to enter:

  1. Visit and become a fan of our Kaufman, Rossin & Co. Facebook Fan Page by clicking the “Like” button at the top of the page
  2. Click on the “Community Photo Contest” tab on the left side of our Kaufman, Rossin Facebook Fan Page (underneath our profile picture) or click here to access the tab directly
  3. Upload a photo of yourself doing good in the community by March 31st, 2011 (12pm EDT)
  4. Share your contest submission with your family and friends!
  5. Vote! Finalists will be chosen by Kaufman, Rossin, but the winner will be decided by public vote between April 4 – 18, 2011 (12pm EDT). Individuals are allowed to vote for one photo a day – invite your family and friends to submit theirs!

So go through your old photos or take a new one at an upcoming event and help support your favorite charity!

Aubrey Swanson is the social media coordinator at Kaufman, Rossin’s Miami officeKaufman, Rossin & Co. is one of the top CPA firms in the country.  She can be reached at Connect with Aubrey on Linkedin. Follow Aubrey on Twitter.

March Madness!

6 Mar

In my opinion, March is the craziest month of the year! I’m overwhelmed just thinking about everything that’s going on. Summer is just around the corner and March marks the epic… SPRING BREAK! This will be my first time that I won’t be partaking in SB… Well, in the literal sense that I won’t have a week off of work/school 😦 Here’s an overview of March events that I’m interested in and /or attending! Hope you can join in on the fun with me 🙂

Bold = I’ve already RSVP’d!

Phew! I hope I can hibernate a little in April…

For more events and information, please visit my friends’ websites: What Miami and Soul of Miami!

A Preview of My March...

Dreams Do Come True…

4 Mar

If you had 5 minutes to interview your favorite artist or celebrity, what would you say?

Thanks to Clyde at Inside the Sneakerbox, I was given the opportunity of a lifetime at Art Basel 2010… Not only did I get to MEET my favorite music artist of all time, the legendary DJ, Steve Aoki, I got to INTERVIEW him (and *HUG* him)! It went a little something like this…

THANK YOU, CLYDE! Now all I have to do is convince Steve Aoki to marry me, and I can die a happy woman (No, I don’t usually go for the “asian Jesus-looking type” – in the words of Rio Dienn – but this amazingly talented DJ is something else…)

Up & Running!

3 Mar


I’ve officially launched my own blog! *golf clap*

As you can see, I have a “Who’s Aub?” tab at the top of my homepage. Therefore, I don’t want to get into all the details about myself in this post. I would, however, like to WELCOME you and THANK you for visiting my blog. I encourage you to establish a more personal relationship (not in a creepy way, please) by becoming my Facebook friend, following me on Twitter, connecting with me on Linkedin and friending me on Foursquare.

I’m working on my next post… Please click on the “It’s a perfect world – subscribe me” tab to the right so you receive all my updates! 🙂

– Aub